Reiseanalyse (Travel Survey Germany) 1982

The content of the study is largely identical to the content of the other travel analyses. Topics: right to vacation and taking vacation; frequency of travel; reasons for the choice of destination; major reasons for repetition or change of a destination area; most important selection criteria for a vacation with children; primary requirements of a vacation; time of vacation decision; vacation length; preference for domestic stay or abroad; type of vacation trip and interest in particular forms of vacation; preference for new forms of vacation; travel consultation and utilization of sources of travel information; reasons for the use of travel agency or non-use; judgement on performance of travel agency; utilization of travel booking centers; use of various means of transport on vacation; booking means of transport through tour operator; travel companion; general vacation satisfaction; most important vacation activities; accomodation and meals at place of vacation; information on second and third vacation trips; vacation planing for later years; possible vacation forms and preferred vacation region at home and abroad; possible requirements of vacation in the future; personal opinion leadership or opinion allegiance in the matter of vacation.

Miscellaneous: assessment of the economic situation and further economic development; consumer priorities; car possession. Demography: age; sex; marital status; religiousness; school education; occupation; occupational position; employment; household income; household size; respondent is head of household; characteristics of head of household. Also encoded were: ZIP (postal) code; city code; interest in survey topic; willingness of respondent to cooperate and readiness for a re-interview; day of survey; survey month; time of interview; length of interview; city size.