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Data · dataset · 2001

The Comparison of In-bound and Out-bound Television News in Mainland China

Listed in Harvard Dataverse

This research tried to merge the field of mainland Chinese studies and mass communication.

Description

It focused on the television news. This study meant to compare the first channel, in-bound television channel, and the fourth channels, out-bound television channel, in the Chinese Central Television(CCTV), furthermore, to analyze their propaganda strategies and targets.

The objectives of this research are to compare the propaganda between the in-bound and out-bound television in Mainland China , and to analyze their reports about Taiwan. The research employed the methods of the content analysis and the in-depth interview. The categories used in this research are: reporting subject, news source, reporting area, reporting method, reporting structure, reporting attitude, and propaganda strategy.

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Research found that the television news have the differences between the in-bound and out-bound channels. Both the in-bound and out-bound channels have the accordance with their different target audience in the processing of their news. In general, the news content of CCTV1 is consistent with the government's policy which regards media as a tool for propaganda.

Besides devoting in news reform, CCTV1 plays a role in implementing the reform and open-up policy. In addition to perform the important task for overseas propaganda, the processing of the news in CCTV4 is more flexible, also, closer to the one in the western news media. In the aspects of reporting the news about Taiwan, both channels have very little news regarding Taiwan.

Both in-bound and out-bound channels mainly report Taiwan's political news. The reporting attitudes towards Taiwan tend to be central and negative. Regarding the propaganda strategy, the in-bound channel news emphasizes the function of conveying information and announcing the policies.

And the out-bound channel news emphasizes the function of conveying information and praising the achievements.

Links

Provenance · 1 source records, 5 field assertions
SourceKeyLast seenRaw
Harvard Dataversedoi:10.6141/TW-SRDA-E88061-114 d agoJSON v1
FieldAssertionExtractorEvidence
created_datesource · Harvard Dataverseconnector:dataverse@1.0.0
descriptionsource · Harvard Dataverseconnector:dataverse@1.0.0/description
publication_datesource · Harvard Dataverseconnector:dataverse@1.0.0
titlesource · Harvard Dataverseconnector:dataverse@1.0.0/name
updated_datesource · Harvard Dataverseconnector:dataverse@1.0.0