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Data · dataset · 2004

The Construction of Taiwan\'s Vacation Lifestyle Scale

Listed in Harvard Dataverse

Lifestyle is a prominent research topic in the literature of consumer behavior.

Description

Many related empirical studies of domestic consumers’ lifestyles have been conducted in the past two decades. However, many local studies use scales directly or indirectly translated from foreign related studies without rigorously developing the scales and explicitly examining the reliability and validity.

As a result, the robustness of these studies’ conclusions is in serious doubt. The purpose of this study is to develop a domestic vacation lifestyle scale with rigorously testing the reliability and validity. A preliminary scale was first developed and then modified on the basis of an exploratory analysis.

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The modified scale was then tested against three independent samples. Five dimensions extracted from a set of 15 items can be obtained in all three samples. In all three samples, the relationships of dimensions and related items in the factor structure are as what we expect, and the test of reliability shows good internal consistency.

Confirmatory factor analyses of three samples all show good model fitness, and an analysis with LISREL shows that the factor structures in three samples are consistent. Regressions on vacation lifestyle dimensions and travel behavior variables show good prediction and construct validity, and an analysis with LISREL shows that the regression equations in three samples are basically identical. A further test with LISREL also shows that vacation lifestyle dimensions measured by our scale can successfully explain the differences in travel frequency and the expense on accommodation.

The reliability and validity of our vacation lifestyle scale are strongly supported.

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Provenance · 1 source records, 5 field assertions
SourceKeyLast seenRaw
Harvard Dataversedoi:10.6141/TW-SRDA-E90048-115 d agoJSON v1
FieldAssertionExtractorEvidence
created_datesource · Harvard Dataverseconnector:dataverse@1.0.0
descriptionsource · Harvard Dataverseconnector:dataverse@1.0.0/description
publication_datesource · Harvard Dataverseconnector:dataverse@1.0.0
titlesource · Harvard Dataverseconnector:dataverse@1.0.0/name
updated_datesource · Harvard Dataverseconnector:dataverse@1.0.0