Dynamic Analysis of International Alliance, Culture Difference and Performance

Our project will study the dynamic impact of internal and external impact factors between the alliance management integration mechanism, culture difference and alliance performance under environment uncertainty. Secondly, our study the direct and indirect impact on alliance performance and the middle efficiencies of alliance management integration mechanism and culture difference on the environment uncertainty. The results of this research are the environment uncertainty, alliance management and alliance styles has significant influence the alliance performance.

Secondary, It has the significant correlation between the subject, object performance and the alliance management with alliance styles. Other hypothesis included that middle variables efficiency and the impact of the alliance performance by the independent variables was obtained part support. In the future, the findings of the research results can provide the industry the reference to select the proper alliance strategy to raise the management performance.

It can predict the alliance performance to meet the industry’s strategy target and raise the competition. On the other hand, this model can solve the management integration mechanism and culture difference problems of international alliance on environment uncertainty while the alliance organization activities are at work and at the same time, it can solve the problems of the application and combination of sources, the conflict and allocation of profit and cost.