Exploring Barriers to HPV Vaccination and Health Communication Strategies in China

Due to the relatively late introduction of HPV vaccines in China, current vaccination strategies and health communication predominantly target females, leaving males disadvantaged in terms of information access, risk perception, and behavioral uptake.

From the perspective of health communication, this paper provides an in-depth analysis of the gendered bias in HPV vaccine promotion in China and the multiple barriers faced by males in vaccination. It highlights the need to optimize communication pathways by reframing HPV vaccination beyond its feminized narrative and emphasizing HPV risks and vaccine benefits, thereby reconstructing public understanding and promoting behavioral change.